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Goodyear, ink strategic cooperation agreement

Goodyear and inked a strategic cooperation partnership agreement on Dec. 1.

Goodyear is to establish a specific supply channel to provide exclusive tire products for online.

On special days, such as June 18, Nov. 11 and Dec. 12, as well as at brand promoting activities, will enhance the promotion of Goodyear tires.

As a reward, Goodyear agrees to open physical service outlets to serve consumers.

Online shopping plus offline maintenance is the key model of their cooperation.