SINOMACH AUTOMOBILE CON., LTD signed reportedly strategic cooperation agreement with Auto Business Unit of Alibaba Group on May 30, aiming to jointly develop online sales and customer service.
SINOMACH has great experience of more twenty years in providing services in automotive industry, while Alibaba may service as an Internet platform equipped with big data. Integration of strengths of both sides may develop businesses including vehicle sales, renting, parts sales, logistics and others.
As a service provider, SINOMACH was ranked second in China's automobile industry in 2015. The company has subsidiaries including China Automobile Trading Co., Ltd, China Auto CAIEC Ltd., and others. It has developed business covering wholesale of imported vehicles, trading services, retail, car rental, car finance, vehicles and parts export, car networking and e-commerce.
Automobile Business Unit of Alibaba Group has centered on vehicle owners. It has conducted marketing plans by taking advantage of big data provided by Alibaba group. The Unit has developed business including auto finance and one-stop O2O service.
Cooperation between SINOMACH and Automobile Business Unit of Alibaba Group seems promising.