Linglong Tire renews VfL Wolfsburg partnership

Linglong Tire has signed an extension to its partnership agreement with VfL Wolfsburg, continuing as its “club of Champions” partner. Li Wei, vice present of Linglong Tire, attended the signing ceremony held by VfL Wolfsburg in Foshan China on 23 May, 2019. He said: “as an old friend of VfL Wolfsburg, Linglong is very glad to continue to cooperate with the club and give full play to the brand effect of both sides.”

Linglong Tire’s partnership with Vfl Wolfsburg dates back to the beginning of 2015 when the company became the football club’s first international partner. Both organizations further extended their partnership in 2017 when they renewed the partnership agreement and Linglong became the “club of Champions” of VfL Wolfsburg. As part of the partnership Linglong visited “tigerkids” club in Shanghai to provide both the coaches and the children there with assistance along with the members of the of the VfL Wolfsburg club.

Wang Feng, CEO of Linglong Tire said that the collaboration with Wolfsburg over the past four and a half years has been a thrilling journey during which the club showcased its tough spirit and will to win. These same values are part of Linglong’s core values. He felt that the partnership promotes the globalization of Linglong brand and looked forward to a bright future together with VfL Wolfsburg.

VfL Wolfsburg was ranked 6th in the 2018-19 season. Linglong invited 60 shop managers to watch a friendly game Wolfsburg had Frankfurt on May 24th as part of an exclusive trip.

In the future, Linglong Tire will actively participate in VfL Wolfsburg’s promotional activities. The two parties will also continue to work together to provide facilities and resources for the development of China’s youth football and strengthen cooperation with the women’s football team.