Hyundai's spectacular tire track image record sends daughter's message to father in space

An ambitious project from Hyundai Motor Company saw the creation of an enormous 5,556,411.86 m² (59,808,480.26 ft²) tire track image carved into the Nevada desert - visible from the International Space Station.

11 Hyundai Genesis vehicles were used to create the incredible image, carefully planned to resemble a replica of a handwritten message from 12-year-old Stephanie to her astronaut father watching from space. 

Delamar Dry Lake in Nevada was chosen as the optimal destination for the Guinness World Records attempt. The image, of the words 'Steph ♥'s You', was designed to be visible from a distance of 300 kms - with the 11 Hyundai Genesis cars creating lines 30 metres wide on the desert floor. 

With the pair separated for seven months as Stephanie's father undergoes a lengthy mission, the project brought an emotional connection and an impressive new world record, confirmed by Guinness World Records adjudicators on January 18th, 2015. 

Experts from Korea, Europe, and the United States worked together to create the 5.55km image - similar in size to New York City's Central Park. The resulting video, titled 'A Message To Space' has been viewed millions of times on YouTube.