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Chinese self-brand companies suffers pressure

Recently, with soaring tire's raw materials' price, China's domestic tire companies suffered large effect on its net profit. 

Adding China's tighten loan policy, Chinese middle&small tire companies were swinging in the fiance problems.

Besides, lagging-behind management level forced Chinese self-brand tire companies living harder.   

A sales manager resigned from a Chinese self-brand company said some Chinese government-controlled companies were limited by their operation, and hard to healthily develop.  

Taking his former company for example, there were 50,000 units/month sale before the first half year of 2017. After he joining in the company, there were 140,000 units of sales in August, 160,000 units in September and nearly 200,000 units in October.

However, the company's management opposed his operation, and lifted 5% of tire price at the same time.

In that case, there were only 70,000 units of sales in January 2018, 26,000 units in February and 42,000 units in March.

Tireworld